I read a lot of blogs. I subscribe to a lot more blogs than I have time to read. Sound familiar? If you’re like me, you don’t have time to read everything you want (if you do, please tell me your secret). In an effort to reduce the chaos of life, I do two weekly article roundups: one for small business things and one for technical things.
Here’s a roundup of the most interesting small business articles I found this week. Enjoy!
No April Fools’ jokes here!
IRS puts more scrutiny on online sellers — a Q-and-A with PayPal’s Eddie Davis – Put this in the “seriously need to know” category if you’re an online seller. All online-payment processors, like PayPal and Google Checkout, are required to report sales over $20k in 200+ transactions to the IRS. If you’re doing that kind of online revenue, make sure you’re reporting it too. That’s an audit waiting to happen if you don’t report and they do (and they will).
9 Reasons People Won’t Link To Your Site – This is an amazing list of things you should review on your website. Like, Right Now. Seriously. Open up the article in one browser window, open your website in another, and go through the list. Does your website have any of these no-nos? One I would add: you have no noticeably recent content. You don’t have to have new content every day but it’s bad news if your most recent update is from 2008. Don’t worry if your website is struggling with any of these – they are all fixable – but it’s time to get to work!
Bridge the Gap: From online to off, and the other way around. Why both worlds still matter – An interesting, short article on bridging the gap between your real world and your virtual world. There are some thought-provoking ideas here. What can you do to lead the real, physical people you work with to your website? What can do you to bring your virtual clients (and potential clients) to you? Whether it’s with a tangible item or actually in person, what can you do online to bring them to you offline?
Is Your Small Business Prepared for Disaster? – 5 ways to make sure your business is prepared in the event of a disaster. Besides planning for it, make sure you have offsite backups and insurance. I think a lot of small business owners believe insurance is too expensive but it is surprisingly affordable. I know I’ll be glad I have it if I ever need it and I hope I don’t. Are you ready?
And, finally, a couple great, short articles from FreshBooks:
How to determine your hourly rate: Yearly salary method – Pricing is hard. Make it easy with this simple method. When doing the math, don’t forget vacation, sick time, and holidays!
Case study: You should blog as a freelancer – Blogging is such a great way to share your knowledge. It allows people to check you out before they work with you. It also keeps them coming back to your site and informed about what is going on with you & your company.
Have a great weekend!